Research

How do we know that your Telephone Image has an effect on callers? We've identified three telebusiness Caller Studies that show the impact that the pre-agent experience has on callers.

Study One focused on the frustration that callers feel with their call experience and demonstrated the importance of the pre-recorded content of your Telephone Image. 

Study Two showed that increasing caller retention time by seconds could have a dramatic effect on the number of successful calls completed while Study Three showed the effect that different types of on-hold programme have on callers’ behaviour and their perception of the company they have called.

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The research supports our belief that few features of a telephone system create the impact to callers and contribute as much to your overall Telephone Image as high quality 'Original Artist' music and Studio Produced messages.

Having identified the important role that high quality music and well produced messages play in your Telephone Image, take a look at Telephone Image Review which has three tools to assist you in reviewing your current Telephone Image and identifying areas for improvement.